![]() The primary goal of showing your URL, and even the main goal of many videos themselves, is to get the viewer back to your web site. It is a good idea, if you are adding your URL as the watermark, to add it throughout the whole length of the video. If your editing software doesn’t have it you can get hold of specific watermark software. ![]() Most decent editing software programs should have the option to add a watermark – iMovies certainly does and that’s our software of preference usually. After it had been up for a while we started to notice it appearing over the internet with other business’s logos over it, because we hadn’t watermarked it!įollowing are a few pointers about the best way to add a video watermark, if you decide to follow our advice and do it. In fact we had this very same experience with the Google Vs Yellow Pages video you can see at the top of our blog page. A watermark running through helps protect it and identify the content as yours. If you spend hours and hours planning, scripting, setting up, recording and editing your video you don’t want to see someone else claim it as their own this can and does frequently happen online, where some people think all content is a “free for all”. The second major benefit of video watermarking – and probably the most important – is so that your videos don’t get ripped off! Even a simple URL of your web site can be very effective in helping you to stick in the mind of the viewer. You can include logos or tag lines, for example, to help promote your business. In our opinion, a watermark should be a recognizable image or piece of text that will be visible to viewers but shouldn’t be too intrusive here we consider the benefits and show you how to tastefully add a watermark.įirst up, watermarking is a great way to embed a little subtle branding into your online videos. It can be opaque, though most of the time it will be transparent as to not interfere with the video itself. It can cover the entire dimension of the video, sit in the center of the video, or rest neatly in one of the corners. A watermark is a still image that overlaps a video. One of the final decisions you will have to make when editing your video is whether to put a watermark through it. NEED HELP EDITING YOUR VIDEOS? Check out our video production services – this will be your quickest and most effective way to get your videos edited.
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